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Facial cleansing

FACIAL CLEANSING CATEGORY – The foundation of every skincare routine. Regardless of your skin type or specific needs, proper cleansing is the absolute first step towards achieving radiant and healthy skin. Our category offers everything you need to keep your skin perfectly clean, fresh, and ready for further care.

Why is facial cleansing so important?

  • Removing impurities: Every day we are exposed to environmental impurities that settle on our skin. Our facial cleansers effectively remove dirt, sweat, and dead cells, leaving the skin clean and refreshed.
  • Acne prevention: Clean skin is the first step in the fight against acne. Our products help unclog pores, reducing the risk of new pimples and inflammation. Say goodbye to imperfections and enjoy smooth skin.
  • Improving product absorption: Clean skin better absorbs nutrients from serums, creams, and other skincare products. Our cleansers prepare your skin to maximize the benefits of the cosmetics you use.
  • Hydration and balance: Many of our cleansers not only clean but also hydrate your skin. Special formulas maintain the skin's natural pH balance, preventing unpleasant drying and irritation.

What can you find in our category?

  • Cleansing gels and foams: Perfect for deep cleansing that doesn't dry out the face. Our gels and foams remove impurities without disrupting the skin's natural barrier.
  • Milks and micellar waters: Ideal for gentle but thorough cleansing. Our products are mild yet highly effective, removing even the most stubborn makeup and impurities.
  • Exfoliators: Removing dead skin cells is crucial for maintaining smooth and glowing skin. Our gentle exfoliators help renew the skin's texture, making it softer and more radiant.
  • Toners: As the final cleansing step, toners refresh the skin and prepare it for the next steps in your routine. They regulate sebum secretion and minimize pores.

Cleaner skin means healthier skin. Our facial cleansing products help you achieve flawlessly clean, refreshed, and hydrated skin that radiates health.

Pharmacist's advice

The most common mistake we see is going to sleep with makeup on or just doing a quick wash. For the evening routine, we always recommend the "double cleansing" method: first use micellar water or milk to dissolve SPF creams and makeup, and then a gel or foam to deeply wash the pores. In the morning, however, a single mild wash is sufficient.

Education and related care

Inadequate cleansing – whether too aggressive or insufficient – is a major trigger for skin problems. Harsh soaps lead to flaking and redness, while clogged pores cause acne. Learn how to balance your routine through our expert articles:

Frequently Asked Questions (FAQ)

1. What is the difference between micellar water and toner?
Micellar water is a cleanser (contains micelles that attract makeup and dirt) and is used as the first step. Toner does not remove makeup; it is used afterward to restore the skin's pH value, tighten pores, and hydrate the face before applying serum.

2. Should I cleanse my face both morning and evening?
Yes, absolutely. Evening cleansing removes makeup, SPF, and pollution from the whole day, while morning cleansing removes excess sebum (oil), sweat, and remnants of night creams that the skin secreted while sleeping.

Subcategories:

Ampoules for the face Ampoules for the face
Face cleansing gel Face cleansing gel
Face cleansing milk Face cleansing milk
Facial cleansing oil Facial cleansing oil
Facial soap Facial soap
Facial toner Facial toner
Foam for washing Foam for washing
Glove for removing make-up Glove for removing make-up
Micellar water Micellar water
Tuffers Tuffers
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MUSTELA NO-RINSE CLEANSING WATER 300ml - Gentle cleansing for face and diaper area
TOP PRICE -8 %
Brand: MUSTELA
MUSTELA NO-RINSE CLEANSING WATER 300ml - Gentle cleansing for face and diaper area
Mustela No-Rinse Cleansing Water (300ml) is an exceptionally mild and practical formula designed for the daily, quick, and effective cleansing of the delicate skin of newborns, babies, and children. Without the need for rinsing, this micellar water thoroughly removes all impurities from the face, bo..
1,645.00 RSD 1,788.00 RSD
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EUCERIN DERMATOCLEAN [HYALURON] 3IN1 MICELLAR WATER (400 ml) – Gentle cleansing, makeup removal, and deep hydration EUCERIN DERMATOCLEAN [HYALURON] 3IN1 MICELLAR WATER (400 ml) – Gentle cleansing, makeup removal, and deep hydration
Brand: EUCERIN
EUCERIN DERMATOCLEAN [HYALURON] 3IN1 MICELLAR WATER (400 ml) – Gentle cleansing, makeup removal, and deep hydration
EUCERIN DERMATOCLEAN [HYALURON] 3IN1 MICELLAR WATER (400 ml) – Gentle cleansing and deep hydration is a mild but extremely effective foaming preparation that cleanses the skin, removes impurities, and takes off makeup from the face and eyes in just one step. Its advanced formula is enriched with pow..
2,044.00 RSD
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A-DERMA DERMATOLOGICAL BAR 100G – Nature’s gentle touch for non-drying cleansing
TOP PRICE -15 %
Brand: A-DERMA
A-DERMA DERMATOLOGICAL BAR 100G – Nature’s gentle touch for non-drying cleansing
A-DERMA DERMATOLOGICAL BAR 100G is not a regular soap, but a rich dermatological bar that redefines the meaning of clean skin. It is designed for those whose skin "cannot tolerate" conventional cleansers, providing relief and sensitive skin care from the very first contact with water. Whether used f..
651.95 RSD 767.00 RSD
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A-DERMA EXOMEGA CONTROL 2IN1 GEL 200ML – Gentle Care for Atopy-Prone Skin
TOP PRICE -15 %
Brand: A-DERMA
A-DERMA EXOMEGA CONTROL 2IN1 GEL 200ML – Gentle Care for Atopy-Prone Skin
A-DERMA EXOMEGA CONTROL 2IN1 EMOLLIENT CLEANSING GEL 200ML is recognized as a leader in hygiene for very dry and atopy-prone skin, offering professional care for both body and hair. This soap-free formula gently cleanses while instantly soothing irritations and preventing dryness after bathing. Its ..
1,494.30 RSD 1,758.00 RSD
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A-DERMA EXOMEGA CONTROL 2U1 GEL 500ML – All-in-One Hygiene for Atopic Skin
TOP PRICE -15 %
Brand: A-DERMA
A-DERMA EXOMEGA CONTROL 2U1 GEL 500ML – All-in-One Hygiene for Atopic Skin
A-DERMA EXOMEGA CONTROL 2IN1 EMOLLIENT CLEANSING GEL 500ML is a comprehensive solution for cleaning the face, body, and hair, specifically developed for very dry skin prone to atopy. This gel does more than just cleanse; its emollient base actively calms irritations from the very first contact. The ..
2,348.55 RSD 2,763.00 RSD
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A-DERMA EXOMEGA CONTROL EMOLLIENT FOAMING GEL 200ML – Gentle cleansing for dry skin relief
TOP PRICE -15 %
Brand: A-DERMA
A-DERMA EXOMEGA CONTROL EMOLLIENT FOAMING GEL 200ML – Gentle cleansing for dry skin relief
A-DERMA EXOMEGA CONTROL EMOLLIENT FOAMING GEL 200ML is a soap-free cleanser designed for the face and body of those with very dry and atopy-prone skin. It produces a light foam that cleanses without stripping the skin of its natural moisture. Safe for infants, children, and adults, it leaves the ski..
1,494.30 RSD 1,758.00 RSD
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A-DERMA EXOMEGA CONTROL EMOLLIENT FOAMING GEL 500ML – Gentle cleansing for dry skin relief
TOP PRICE -15 %
Brand: A-DERMA
A-DERMA EXOMEGA CONTROL EMOLLIENT FOAMING GEL 500ML – Gentle cleansing for dry skin relief
A-DERMA EXOMEGA CONTROL EMOLLIENT FOAMING GEL 500ML is a soap-free cleanser designed for the face and body of those with very dry and atopy-prone skin. It produces a light foam that cleanses without stripping the skin of its natural moisture. Safe for infants, children, and adults, it leaves the ski..
2,348.55 RSD 2,763.00 RSD
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APIVITA AQUA BEELICIOUS OIL-FREE HYDRATING GEL-CREAM 40ML – Light hydration and matte complexion
TOP PRICE -15 %
Brand: APIVITA
APIVITA AQUA BEELICIOUS OIL-FREE HYDRATING GEL-CREAM 40ML – Light hydration and matte complexion
APIVITA AQUA BEELICIOUS Oil-Free gel-cream is specially designed for combination and oily skin that requires intense moisture without a heavy or greasy feel. This ultra-light formula, featuring a fusion of cistus, iris, wild rose flowers, and blossom honey, instantly quenches the skin's thirst while..
1,809.65 RSD 2,129.00 RSD
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APIVITA BEE MY HONEY EAU DE TOILETTE 100ML – A sun-kissed fragrance of honey and Mediterranean nature
TOP PRICE -15 %
Brand: APIVITA
APIVITA BEE MY HONEY EAU DE TOILETTE 100ML – A sun-kissed fragrance of honey and Mediterranean nature
APIVITA Bee My Honey Eau de Toilette is a refreshing and revitalizing fragrance composition that celebrates the sun-drenched landscapes of the Mediterranean. Containing 80% natural ingredients, this scent blends the golden sweetness of fresh honey with the vibrant energy of citrus fruits and the war..
3,246.15 RSD 3,819.00 RSD
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APIVITA CLEANSING CREAMY FOAM 200ML – Gentle face and eye cleanser with lavender and propolis
TOP PRICE -15 %
Brand: APIVITA
APIVITA CLEANSING CREAMY FOAM 200ML – Gentle face and eye cleanser with lavender and propolis
APIVITA Cleansing Creamy Foam is a best-selling daily facial wash formulated to effectively remove dirt, pollutants, and makeup from the face and the delicate eye area without causing dryness or irritation. With 93% natural ingredients, it replaces harsh surfactants with mild cleansing agents like s..
1,087.15 RSD 1,279.00 RSD
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APIVITA CLEANSING CREAMY FOAM 75ML – Gentle face and eye cleansing in a travel-friendly size
TOP PRICE -15 %
Brand: APIVITA
APIVITA CLEANSING CREAMY FOAM 75ML – Gentle face and eye cleansing in a travel-friendly size
APIVITA Cleansing Creamy Foam in a convenient 75ml size is the ultimate solution for effective cleansing while traveling or on the go. This best-selling formula, containing 93% natural ingredients, uses mild cleansing agents like saponaria to lift away makeup and pollutants without stinging the eyes..
500.65 RSD 589.00 RSD
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APIVITA CLEANSING GEL 200ML – Natural freshness and deep cleansing for combination and oily skin
TOP PRICE -15 %
Brand: APIVITA
APIVITA CLEANSING GEL 200ML – Natural freshness and deep cleansing for combination and oily skin
APIVITA Cleansing Gel with Citrus and Propolis is a refreshing treatment formulated to gently yet thoroughly remove impurities, excess sebum, and makeup residue. Combining citrus extracts for antiseptic and toning benefits with propolis for strong antimicrobial protection, this gel leaves the skin c..
1,087.15 RSD 1,279.00 RSD
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