BELLELLI

Bellelli srl has been established  since April 1994 in Rovigo.

The aim of the company is developing childhood products: bicycle seats and bike accessories for children.

Since the beginning the Company sought to promote technology and innovations.

The primary goal of the Company is transporting the children in total safety and comfort. The compliance with the european standards is the basis for the planning of all products, which is carried out in-house. The production is realized entirely in Italy in order to have a complete control over the quality of every single details. The product approvals are performed by TÜV SÜD in Germany, one of the strictest Institutes and authorities in this field.

After eight years of continuous development, the company gets to distribute 250,000 seats per year, making it one of the largest manufacturers of bicycle seats for children in Europe.

2003 Bellelli expands the product range and presents "Genius", the first seat of what will be the new company's biggest challenge: the industry of car seats.

For this strategic decision, where the quality and safety of children are fundamental issues, the Company decided to make important  investments by purchasing a crash test that is placed within the Company for an internal private use. This system allows continuous monitoring throughout the design process of products.

 2005 The company moved to the new building in Badia Polesine (RO), which covers an area of 9,000 mq for the warehouse and 1,000 mq for offices as well as 28,000 mq of green area. The first time at EURO BIKE trade show in Germany (the most important fair for bike industry in Europe) was in 2006 where Bellelli has shown the first bicycle seats developed and approved according to European standard regolutions EN 14344.

2007 At the KIND + JUGEND fair in Germany (the largest fair in the childcare industry in Europe) Bellelli introduced the complete range of car seats: from newborns models  (group 0+/1) up to products from 10-12 years old (group 2-3).

2011 Continuous research, also in the materials, leading the Company in 2011 to the introduction of an organic fabrics, a special line of products including mats anti-choking, support for the neck and other exiting products made of fibers such as bamboo and cotton.

The continuous development, the high-quality materials, the continuous research lead the Company to be an important supplier for several clients over 50 countries of the world. 

2016, the Bellelli has been acquired by a group of employees. Their aim is to give further development in all business processes, without forgetting the key principles that have enabled the company to establish itself on an international level: a fully Italian production marks the high quality and high technological standards.

Additional objectives are to create new jobs, new opportunities, and the development of the whole supply chain, further expanding the network of partnership on the local territory. All this will pass through a strong renewal process, which will involve all business areas. The company will be tailored to the best market standards in order to compete with the best players of the market.

The challenge that Gabriele, Marco, Fabio and Antonio have set is highly ambitious, but "We are confident that with the support of all, colleagues, customers and suppliers we can reach the best results" 

Quality Certifications

Bellelli is certified ISO 9001 since July 2000 and it is suitable for all sizes and types of organisations. ISO 9001 Certification will give to the Company organisation the quality systems that will provide the foundation to better customer satisfaction, staff motivation and continual improvement

The firm belief of all the top management, which has supported this project from the very beginning, has led the quality concept in all business areas.  It brought in all of its components a real sense of ownership and responsibility for their own work which represent a practical cohesion, motivation and stimulus.