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ELMEX
17th century - Grupo GABA is founded
Scientific revolution in which Isaac Newton, Galileo Galilei and René Descartes developed their theories. In 1638, Goldene Apotheke Basel appeared, a pioneering pharmacy that would become one of the most traditional companies in Switzerland
1833 - University of Zurich
Twelve Novel awards went through their classes, including Albert Einstein. At the same university, he studied and taught the pioneer scientist in preventive dentistry who developed elmex technology.
1963 - Elmex launch:
Hans Muhlemann was the world's first professor of dentistry devoted entirely to preventive oral medicine. He developed, in cooperation with GABA, the technology of amine fluoride and in 1963 elmex toothpaste was born
2004 - Union of two giants
The world leader Colgate-Palmolive buys the renowned GABA. The union between these two large companies has resulted in quality, tradition and leadership with products with a high therapeutic reputation.
2013 - 50 years of elmex in Switzerland
elmex was a landmark in Switzerland for revolutionizing the history of oral health. To celebrate its 50 years of existence, a series of meetings brought together the best dentists and scientists across the country.
2018 - elmex arrives in Brazil
After building a solid legacy in Europe, elmex arrives in Brazil with a complete and advanced care routine in favor of healthy teeth for life.
elmex. 50 years of tradition and leadership in Switzerland now in Brazil.
Brand: ELMEX
Elmex Junior Toothpaste (75ml) is specially formulated for children aged 6 to 12, providing superior dermo-protection during the critical transition from baby teeth to permanent teeth. This highly effective amine fluoride toothpaste forms a protective calcium fluoride layer on the enamel, ensuring i..
422.00 RSD
Brand: ELMEX
Elmex Kids Toothpaste (50ml) is a medically developed dermo-safety product, created specifically for children from the eruption of their first tooth up to age six. Since baby teeth have thinner enamel, this amine fluoride toothpaste provides a triple protective effect: forming a calcium fluoride shi..
422.00 RSD
Brand: ELMEX
Elmex Anti-Caries Toothpaste (75ml) is a medically designed dermo-cosmetic product intended for daily dental protection. Its key ingredient, highly effective amine fluoride, is clinically proven to form a protective calcium fluoride shield on the enamel within seconds. As a premium oral hygiene prod..
422.00 RSD
Brand: ELMEX
Elmex Sensitive Toothpaste (75ml) is a specialized dermo-cosmetic product designed to provide intensive care for sensitive teeth and receding gums. Powered by highly effective amine fluoride, it forms a long-lasting protective barrier around exposed tooth necks, preventing sensitivity to heat, cold,..
464.00 RSD
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